Event Overview

The Removed from wishlist event can indicate that the item was either purchased or is no longer desired.

Use Cases

  • Win-back campaigns
  • Occasion-specific recovery
  • Alternative recommendations
  • Empty wishlist recovery

Event Attributes

Removal Reason Values:
  • purchased - Item was purchased
  • too_expensive - Price too high
  • out_of_stock - Out of stock
  • changed_mind - No longer interested
  • found_alternative - Found better option
  • manual_removal - No specific reason
  • list_cleanup - Part of cleanup
  • received_as_gift - Received as gift
  • no_longer_needed - Need fulfilled

Payload Example